Gerber Spirits consults with businesses on all supply chain, logistics and sales of liquor and spirits.


Rande Gerber is the founder of the influential nightlife companies Midnight Oil and the Gerber Group and has been a leading impresario in the bar and nightlife industry for over 20 years. His portfolio consisted of restaurants, bars and lounges worldwide in major cities including Atlanta, Boston, Chicago, Fort Lauderdale, Las Vegas, Los Angeles, Miami, Madrid, Mexico, New Orleans, New York, Santiago and Scottsdale. Most recently, Rande founded Gerber Spirits.

Rande was one of the original pioneers of South Beach nightlife, opening The Whiskey on Ocean Drive in 1991. He’s achieved extraordinary success by creating the “hotel bar” concept with The Whiskey Bars, including Whiskey Blue, Whiskey Park, The Penthouse, Midnight Rose, Stone Rose and SkyBar Los Angeles. He gained

significant growth for the Gerber Group internationally as the preferred partner for Starwood Hotels, W Hotels, Sofitel Hotels, Strategic Hotels and Sol Melia Hotels.

Rande has established himself as a preeminent hospitality entrepreneur with an uncanny ability to know his consumer and create cool and classic properties with modern glamour. Through his hands-on approach, Rande has worked closely with some of the best bartenders and mixologists across the globe, learning and understanding consumers.

In March 2012, Gerber launched Caliche Rum, a super-premium Puerto Rican white rum developed with Roberto Serrallés of Destileria Serrallésa renowned sixth-generation family-owned rum business. Caliche has received extensive accolades, including being named “World’s Best Tasting White Rum,” by the world’s foremost spirits rating service.

Caliche has been featured in a variety of publications including; The Wall Street Journal, Worth Magazine, Tasting Panel, F. Paul Pacult’s Spirit Journal, BevX Magazine, Uptown Magazine, Luxury Las Vegas and Life & Style to name a few. Caliche is currently available at premium establishments in 50 states and Puerto Rico and expanding its international footprint very soon.

In January 2013, Rande partnered with longtime friend George Clooney and Discovery Land Company CEO & founder Mike Meldman to launch Casamigos Tequila.

In their late-night “research sessions,” Gerber and Clooney preferred a sipping tequila known as Reposado, a term referring to the aging period when the spirit rests in oak barrels. This inspired the notion: “What if we made this stuff ourselves, the way we like it, and make for our private house tequila?”

Brought To You By Those Who Drink It. Tequila-filled nights with friends is how Casamigos was born. Available in Blanco, Reposado and Añejo, these small batch, ultra-premium tequilas are made from the finest hand-selected 100% Blue Weber agaves grown in the rich red clay soil and cool climate of Mexico’s Jalisco Highlands for a minimum of seven years.Casamigos Blanco is crisp and clear, with subtle hints of vanilla and a smooth finish. Casamigos Reposado is smooth and clean with hints of caramel, while, Casamigos Añejo has a beautifully pure and refined complex aroma with soft caramel and vanilla notes. It’s the perfect balance of sweetness from the blue weber agaves layered with barrel oak and subtle hints of spice with a lingering smooth finish.

Now available across the United States, Canada, UK, Hong Kong, Australia, The Bahamas, Spain, New Zealand, Germany, Italy, France and expanding worldwide, Casamigos has garnered the highest accolades from the spirit industry’s most well respected authority figures. Awards and ratings include the highest rated gold medals from the Los Angeles International Spirits Competition, the San Francisco World Spirits Competition, The Beverage Testing Institute, The New York World Wine & Spirits Competition, The Spirits of Mexico Tasting Competition and many more. Additionally, Casamigos was rated “Excellent, Highly Recommend” by The Ultimate Spirits Challenge, received the coveted 5-star rating from BevX magazine, “A perfect tequila”, A rating, from Good Spirit News, named “Best Tequila in the World” by Men’s Journal magazine and Oprah Winfrey lists Casamigos as “The Smoothest, The Best.”

Rande currently resides with his wife and two children in Malibu, CA.